The Open Chain
5 Sourcing Principles
Tony’s Open Chain is an initiative by Tony’s Chocolonely, where they invite other chocolate brands to join Tony’s Open Chain and work together to change the norm in chocolate. ALDI is the first international discount retailer to join Tony’s Open Chain.
“We are convinced that being a mission ally of Tony’s Open Chain enables us to offer our customers a fair and 100% responsible piece of chocolate. With this chocolate, we create positive change and offer a best practice product while doing our part to respect human rights and nature in the cocoa supply chain.“
Anke Ehlers, Managing Director of Corporate Responsibility International at the ALDI SOUTH Group
The cocoa beans for the Choceur CHOCO CHANGER are responsibly sourced via Tony's Open Chain. By adopting their 5 Sourcing Principles, we have joined the mission to make chocolate 100% slave free. Tony’s Open Chain helps chocolate brands transform their cocoa supply chains and become sustainability frontrunners.
By opening the chain, ALDI takes responsibility for:
- An open and transparent chain, where issues are always in the open so they can be solved
- Direct and equal business relations throughout the entire chain
- Paying a higher price which makes a living income achievable for farmers
- Ending modern slavery and illegal child labour in cocoa by setting a new industry standard
We source directly from the farmer cooperatives; this means we know where our beans are grown. All plantations we source from are GPS mapped, which increases our insights on traceability of the first mile, from farm gate to cooperative. With Tony’s BeanTracker we always know where cocoa beans are at any point in our supply chain. Not only do we track physical beans and know which farmers produce the beans, but also under which social circumstances.
A higher price
We pay a price on top of the Fairtrade premium to enable farmers to earn a living income and invest in their farms. A living income covers a decent standard of living for the cocoa farmer’s family, including housing, food and education as well as the costs of production, including fertilizer, seeds, and equipment.
A Farmgate price is the minimum set price a farmer receives for a kilogramme of cocoa beans. On top of the Farmgate price, ALDI pays an additional Fairtrade premium through Fairtrade and an additional LIRP (Living income reference price) premium through Tony’s Open Chain. This enables the farmers to earn a living income.
We support professional cooperatives of farmers. Together they are stronger and can work together more professionally as an organization, achieve economies of scale and create commitment and trust among the farmer members of the cooperatives. The cooperatives organise annual general meetings, where the members meet to democratically decide how to spend premiums and to celebrate the end of the season. Through Tony’s Open Chain we are engaged with 14,763 cocoa farmers.
The long term
We engage in long-term commitments giving the farmers income security and the opportunity to invest in their businesses, enabling them to make better, long-term decisions. ALDI acts as a responsible business partner as normally cocoa farmers sell their beans per season without guarantee for farmers to sell all their crop.
Productivity and quality
We help farmers to improve yields through training and investments by Tony’s Open Chain and to get access to markets. To assist farmers in the application of Good Agricultural Practices the Farmer Coaching Initiative has been set up that is co-funded by ALDI and other mission allies.