Promoting home-grown products
We aim to become an integrated part of the home market in all of the nine countries where ALDI SOUTH is present. This is particularly reflected in the range of products available in each country.
In the UK, more than two thirds of products are sourced from UK-based suppliers, and 100% of ALDI UK’s core range of fresh meat is British and “Red Tractor” assured. Milk and eggs are also sourced exclusively from “Red Tractor”-certified farms. ALDI is also the only retailer in the UK market that offers its customers fresh British lamb all year round. And approximately 40% of the fresh produce products sold in our stores are British, which is higher than the industry average of 35%.
ALDI UK is also a signatory of the National Farmers Union’s (NFU) Back British Farming Charter and is the only retailer to have signed the NFU’s Fruit and Veg Pledge.
In Scotland, ALDI’s stores stock more than 300 Scottish products sourced from over 60 Scottish independent food and drink businesses.
ALDI Ireland is equally committed to supporting Irish agriculture. For example, all fresh meat and poultry products are sourced exclusively from Irish producers.
To achieve this, ALDI Ireland works together with more than 170 domestic suppliers, the majority of which are long-term, trusted partnerships. 100% of fresh poultry as well as beef, pork, and lamb is sourced from “Bord Bia”-certified farms.
Great quality at the best price and supporting local suppliers are two of our key success factors in all the countries in which we operate. We are committed to building customers’ trust in our products, and working with domestic suppliers will continue to be a priority for our business.